Time to condense the information onto 1 side of A4. This forces you to keep the relevant information and makes the avatar more usable. Download the template provided here:
LINK TO AVATAR TEMPLATE
Tips for completion:
- Only include the info which is relevant. Some elements of the research may not have yielded useful information. Less is more.
- Do include a good representative photo. The aim to make the profile as relatable as possible.
- I have found alliterative avatar names to be a useful way of both humanising and imparting useful information. For example "Bob the Builder" or "Mark the Marketing Manager"